Last year, the newsies were among the winners. Newsmax's viewership is down more than 50 percent from January (from an average of about 300,000 viewers then to about 114,000 on July 18), and following a significant slump in December and . So Help Me Todd followed with 4.6 million viewers . This is the latest report in Pew Research Centers ongoing investigation of the state of news, information and journalism in the digital age, a research program funded by The Pew Charitable Trusts, with generous support from the John S. and James L. Knight Foundation. AP Images. We think that the Western-based and Western-adjacent content really just continues to resonate, said INSP COO Dale Ardizzone. This way nearly all U.S. adults have a chance of selection. Fox Viewership Continues to Plummet; Viewers Moving to OANN, Newsmax, UN Biodiversity Beijing-Wall Street Convergence. A few weeks later, Salvi quietly showed up on Newsmax, revealing his new role as a Rome-based foreign correspondent with the network. In, Forbes. Could Fox News lose its grip on far-right conservative viewers to Total Viewers (thousands) ET: FNC: CNN: MSNBC: NEWSMAX: NEWSNATION: 6a: FOX AND FRIENDS: 827: CNN THIS MORNING: 245: MORNING JOE . ET over 2020, indicating that Acosta has lost 38% of last year's audience. Compared to the same month a year earlier, Fox News was off 42%, MSNBC was down 36% and CNN dropped 57%. Citation From April 4, 2021, programming on One America News. Prior to the election, his audience barely registered at Nielsen Ratings, drawing only about 10,000 viewers in the coveted age 25-54 demographic, and just 100,000 viewers overall. If you do not want us and our partners to use cookies and personal data for these additional purposes, click 'Reject all'. 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Pellegrino, who served as a White House correspondent and on-air host for OAN, abruptly left the far-right channel earlier this month, only for Newsmax to announce her debut as co-anchor of a 9 p.m. statistic alerts) please log in with your personal account. The change signals that its current plan to win back the viewers lost to Newsmax and OAN over the past two months is to simply go head-to-head with the right-wing agitprop that airs on its smaller . Newsmax and OAN News Consumers Also Likely To Turn to Fox News | Pew All 126 Cable Channels Ranked by 2022 Viewership | IndieWire Careful observers were aware of the shift when Rupert Murdoch (a long-time member of the globalist Council on Foreign Relations) turned over control of Fox News to his sons, James and Lachland. News networks trumpeted their first-quarter ratings by keying in on their bright spots: CNN got the biggest bounce and topped the 25-54 demo, Fox News led in primetime in total viewers, and MSNBC r In recent months, Newsmax has quietly poached some top OAN talent who, insiders said, sought either bigger audiences or a move away from the MAGA channels epic nuttiness. If you are an admin, please authenticate by logging in again. While Fox does well among its conservative Republican core audience, it is also used by substantial portions of Democrats and ideologically moderate and liberal Republicans, according to the survey. DirecTV Calls Out Newsmax for 'Misleading' Ratings and Fees Claims Fox News also is pointing to the launch of Gutfeld! While Newsmaxs ratings have since precipitously fallen, along with the rest of cable news, the network still pulls in far more viewers than it did pre-election, averaging roughly 150,000 total viewers per day. Those differences by education are less pronounced for both Newsmax (ranging from 7% to 11% in the four groups) and OAN (ranging from 4% to 8%). (In actuality, there were a little more than two million ballots cast80 percent of the countys legal voters.). Collapse of Fox News Viewership Reflects Its Leftward Shift, Newsmax Viewership Gains Force Fox News to Reshuffle Its Programming. But Fox is down from its pre-election highs while Newsmax is way up. (+1) 202-419-4372 | Media Inquiries. It was not just CBS News but CBS News with Dan Rather. But Fox took that strategy and put it on steroids. During that time period, OAN averaged 14,000 total viewers while Fox News averaged 631,000 viewers. Leading cable news programs in the United States in November 2022, by total number of viewers (in millions) [Graph]. So, its a safer place., Reached for comment, Herring took the opportunity to swipe at Newsmax for filling its on-air roster with former OAN and Fox News personalities. As soon as this statistic is updated, you will immediately be notified via e-mail. Live sports were back in full force in 2021, and viewers hungry for action lapped it up making sports networks one of the few bright spots in this years network tallies. The figures are from Nielsen and were released via Fox News. Network rebrands: NewsNation and GAC Family What we know and dont know, Will the Supreme Court overturn Roe v. Wade? Variety is a part of Penske Media Corporation. Its unclear if the competition to which Murdoch referred was Newsmax or all cable news networks. Network president Charles Herring recently acknowledged to The New York Times that the already thinly staffed network has lost more than a dozen staffers in recent months. Fox has instituted its first major programming shift since 2017 in an attempt to stem the bleeding, to little avail. Newsmax CEO Chris Ruddy speaks during a dinner meeting with President Donald Trump and other business leaders, Aug. 7, 2018, at Trump National Golf Club in Bedminster, N.J. Ruddy has spoken respectfully of Bill Clinton, even likening him to Nelson Mandela in a 2014 article in Politico. To use individual functions (e.g., mark statistics as favourites, set Newsmax lost 51% of its audience in February, all TV news is down The website Mediaite reported Monday that Newsmaxs ratings, like most cable news networks, declined last month after an election-related surge. But is this yet another case of a so-called fair and unbiased network being swept up by leftist censorship?). All Rights Reserved. But asked if Newsmax was the equivalent of a gnat to a ratings behemoth, he said no. A warning to those beneficiaries: Your viewership will remain loyal as long as you remain true to your calling that is, reporting the news without bias or subterfuge. Older adults, for example, are more likely than younger adults to turn to both Newsmax and OAN 13% of those 50 to 64 and 16% of those 65 and older got political news from Newsmax in the past week, while just 6% of those ages 30 to 49 and 4% of those 18 to 29 say the same. As the two fringe cable TV outlets battle for former President Donald Trumps affections, several high-profile One America News staffers have jumped ship to Newsmaxnot just in pursuit of a larger audience, insiders said, but also as a respite from OANs increasing extremism. What the data says about gun deaths in the U.S. Already known for its cartoonishly bonkers MAGA propagandizing, OAN in recent months has veered even further into unhinged right-wing territory. Their journalists tend to be super smart. The Fox News crew had the same opinion about Ms. Powell's "Big Lie" partner, Rudy Giuliani. (Add a comma and three zeroes to the end of . Its not true, he said. OAN news is the only one worth watchingeven better than Newsmax. They do seem interested in truth, even though they have a liberal perspective., Ruddys company, however, is building its brand by reinforcing the widespread belief that the media are disdainful of conservatives and report what Trump repeatedly calls fake news., The motto of Newsmax TV is real news for real people., Thats what were trying to be, Ruddy said. Variety and the Flying V logos are trademarks of Variety Media, LLC. FOX News Channel Reigns as Top-Rated Network in Both Total Day and Primetime Viewers in All of Basic Cable in July. Perhaps the greatest beneficiary of the shift away from the CFR influence now obvious at Fox is Greg Kelly. Heres something you just dont see any more: Not one, but two broadcast networks managed not to decline vs. 2020. Signup for Breaking News Alerts & Newsletters. May 2021 Ratings: CNN Is Top 10 Cable Network, But Continues to Shed Viewers After Impressive Start to 2021. Fox versus Newsmax and the future of Trump TV, No, Donald Trump probably wont replace Rush Limbaugh. A small, independent cabler that began life as the religious PTL Network, the network later morphed into Inspiration before eventually settling into INSP, now with a core focus on Westerns. ", Forbes, Leading cable news programs in the United States in November 2022, by total number of viewers (in millions) Statista, https://www.statista.com/statistics/682131/cable-news-program-viewership-usa/ (last visited March 04, 2023), Leading cable news programs in the United States in November 2022, by total number of viewers (in millions) [Graph], Forbes, November 30, 2022. Deep-Luck-2377 . CNN Ratings Plummet 80 Percent to Start 2022 - Yahoo! News The average audience (defined as the average number of TVs tuned to a program throughout a time period) for the prime news time slot (8 p.m. to 11 p.m.) increased by 61% for Fox News in 2020, to about 3.08 . For their part, the much smaller Newsmax and OAN audiences are made up largely of older and White Americans and conservative Republicans. If you would like to customise your choices, click 'Manage privacy settings'. And for conservative stars, Fox News' evening . Their stories lend texture to what has been a quantifiable shift in the number of people who watch Newsmax, Barr wrote. You can change your choices at any time by clicking on the 'Privacy dashboard' links on our sites and apps. As a Premium user you get access to the detailed source references and background information about this statistic. And were obviously not going to pivot left.. to incorporate the statistic into your presentation at any time. Similarly, 69% of OAN news consumers also turned to Fox News. Some of that decline can be attributed to the drama of January 6 last year, which helped the cable news network attract more viewers than on any other . Could Chinas Petroyuan Give Rise to a New World Energy Order? All Rights Reserved. He now draws a million. Amid the pandemic, CNN grew its viewership by a staggering 83% year-over-year. CBS and NBC The network was not only No. Democratic representatives sitting on the House Energy and Commerce Committee wrote DirecTV and other providers in February 2021 urging the company to drop Newsmax, Fox News and One America News Network (OAN). Please create an employee account to be able to mark statistics as favorites. This year, with no bombastic election cycle, and with COVID-19 coverage not as prevalent as it was before vaccines were developed, the major news channels and opinion networks faced deep dips in 2021. (Interestingly enough, it was Pellegrino who aired that segment, calling out Newsmax for repeatedly muzzling Lindell before asking: Newsmax touts itself as real news for real people. Ruddy also breaks ranks with some conservatives because hes friendly with former President Bill Clinton and former Secretary of State Hillary Clinton. to incorporate the statistic into your presentation at any time. Prior to the election, his audience barely registered at Nielsen Ratings, drawing only about 10,000 viewers in the coveted age 25-54 demographic, and just . channels have seen their viewership soar in recent months. CNN averaged 1.149 million viewers on Sundays between 4 p.m. and 6 p.m. In late March, meanwhile, Salvione of OANs rare straight news anchorsrevealed during his media-focused show After Hours that he was exiting the network after hosting since 2019. James was also CFR, and when James stepped aside the odor of globalism remained under Lachland. Fox News is in fourth place in total-day demo viewership for 2021 with 219,000. Maddow tops 2 million wiewers to lead MSNBC . MSNBC's The Rachel Maddow Show was the most-watched programme in that time slot, averaging 4.2 million while . Fox figured out how to keep people watching, Thompson said. That goes for Fox News (down 34%, although still tops in cable), MSNBC (-28%) and CNN (-38%). Pro-Trump viewers were upset when Fox News anchor Chris Wallace ganged up on Trump during a presidential debate with Joe Biden, clearly taking sides and exposing the networks leftist and anti-Trump bias. But I think we start with being very proud that for seven consecutive years we have actually increased ratings over the previous year. Nielsen TV Ratings. And following Bidens inauguration, Bobb also ran an investigative piece in February titled The Arizona Election Heist, in which she wrongly claimed there were nearly 12,000 more ballots counted in Maricopa County than registered voters. OAN Stars Bolt for Newsmax as Pro-Trump Network Reaches New Levels of Those moves followed Newsmax poaching OANs White House correspondent Emerald Robinson last year. Business channels experienced similar slumps: Fox Business Network was down 48%, while CNBC was off 13%. CNN had Larry King, but (the network) wasnt personality driven. While Newsmax, much like OAN, went all-in with peddling Team Trumps bogus voter fraud claims, it has somewhat pulled back on such denialism in recent months. Top Ten | Nielsen This site is protected by reCAPTCHA Enterprise and the Google Privacy Policy and Terms of Service apply. A lot of people said, This is insane, and maybe if they sue us, well stop putting stories like this out, he told the Times. We, Yahoo, are part of the Yahoo family of brands. Last Saturday night, Newsmax estimates, more than 3 million U.S. viewers tuned in on traditional cable and through streaming OTT to watch former President . After a Newsmax anchor literally walked out of an interview with Lindell when the pillow mogul wouldnt stop ranting about voting machines, OAN publicly declared war on its cable-news rival for censoring the MyPillow CEO. Accessed March 04, 2023. https://www.statista.com/statistics/682131/cable-news-program-viewership-usa/, Forbes. A paid subscription is required for full access. The ratings of CNN's "Reliable Sources" plunged to their lowest level of the year this weekend, even as host Brian Stelter continues to dedicate every episode to criticizing the credibility of Fox News. Cable news ratings; Murdoch admits Fox hosts endorsed election lies The TV Ratings Guide 911 Lone Star ratings American Auto ratings FBI ratings la brea ratings Night Court ratings Rookie Feds ratings The Rookie ratings The Winchesters ratings Will Trent ratings Tuesday TV Ratings 2/28/23: . Which obviously is huge.. But a new Pew Research Center survey finds that the long-standing cable superpower still has a much wider reach among both Republicans and Americans overall as a source of political news. Viewers are finding new homes at Newsmax, OANN, OneNewsNow (ONN), JustTheNews.com and The Christian Post. 1 in all of television in weekday primetime, topping all broadcast networks in total viewers beginning Memorial Day 2020 to date, a Feb. 2 news release said. WGN America morphed into the mostly-news-and-opinion NewsNation, and collapsed 79%, from 223,000 viewers to 46,000 in primetime. . Forbes. In November 2022, the leading cable news program in the United States ranked by number of viewers was 'The Five', averaging 3.7 million total viewers. While 66% of Republican conservatives got news from Fox in the past week, so did 55% of moderate and liberal Republicans. Among Republicans, Fox News is a much more common source than Newsmax or OAN, and is more ideologically mixed. OAN has similar age differences, with those 50 and older more likely to turn to the outlet for political news. Fox News led the way in primetime . What offended Cavuto, and exposed his bias, was her comment that Republicans wanted every legal vote to be counted, and every illegal vote to be discarded., Cavuto took umbrage. Newsmax TV scores a ratings win over Fox News for the first time - CNN Register in seconds and access exclusive features. Access to this and all other statistics on 80,000 topics from, Show sources information OAN: Joe Biden is not a legitimate president and we do not have a legitimate exec branch in power . With respect to talk shows, OAN has a limited number, as most of the schedule is filled with credible national and international news coverage, void of anchor commentary.. Broken down by age group, Fox News also skews older, commanding nearly half of users 50 and older. Murdoch said, however, that Fox was seeing a post-election audience pullback that the network had anticipated. The unexpected decline in ratings was a fresh headache for the network Rupert Murdoch started in 1996, which had finally put behind it the publicity stemming from the 2019 film Bombshell, which was a partially fictionalized account of sexual harassment within the company. Newsmax has always been more balanced. Fox, in comparison, drew an average of 3.6 million viewers nightly in 2020, according to a recent Forbes report. You only have access to basic statistics. Run by the right, OAN is the best news channel you're not watching It is a subsidiary of The Pew Charitable Trusts. Outside of pandering to Lindell, who has urged his supporters to boycott Newsmax for settling its Dominion lawsuit, OAN has also played an integral part in Arizona Republicans latest scheme to discredit Bidens victory in the state. Most Watched Channels of 2021: TV Network Winners & Losers - Variety Fox has an old-school infrastructure. [Online]. One recent departee, meanwhile, let it be known that there was no love lost with OAN after leaving the far-right channel. Opinion: Fox News broadcast false voting fraud allegations But in the wake of . Editors note: The death of Rush Limbaugh, the growth of Newsmax and charges of censorship by Amazon and other book sellers are among the forces shaking up conservative media companies. The margin was narrow Kelly averaged 229,000 viewers in the demo and MacCallum averaged 203,000 but it is still a milestone in the cable news industry, CNN reported. As The New York Times reported last month, OANs penchant for pushing Trump-friendly conspiracies and misinformation caused some of the networks staff to raise internal concerns. November 30, 2022. Rupert Murdoch called the voting fraud claims Powell and Giuliani concocted "really crazy stuff . Yet, its move to the left began to accelerate in recent years and . All three networks post year-over-year losses, as February 2022 ratings were aided by Russia-Ukraine coverage. In addition, while about three-in-ten Democrats and those who lean Democratic get political news from Fox, virtually none of them do from Newsmax and OAN, according the survey of 12,045 adults conducted March 8-14 on the Centers American Trends Panel. According to Comscore TV Essentials data, viewership increased for the three major cable news channels (CNN, Fox News and MSNBC) in 2020. The show also has drawn more total viewers than other network late-night shows, albeit Gutfeld! Both OAN and Newsmax are more . . Furthermore, in January 2021, for the total day (M-Sun 6 a.m to 6 a.m.), Fox News with an average audience of 1.3 million viewers, lagged behind CNN with 1.9 million viewers and MSNBC at 1.6 . "Leading Cable News Networks in The United States in November 2022, by Number of Primetime Viewers (in Thousands). CNN Audience Crumbling - No Regular Program Averaged One Million Perhaps because rising crime rates could hamper his chances for reelection. Especially for talent coming from one conservative network to another., Another insider was more direct: Newsmax probably pays more they have a much bigger name and have gotten a lot of press over the last year-and-a-half or so. The Trump world-Fox News war gets nasty - yahoo.com OAN is also hungry for viewers who will appreciate its brand of far-right propaganda, . "The margin was narrow Kelly averaged 229,000 viewers in the demo and MacCallum averaged 203,000 but it is still a milestone in the cable news industry," CNN reported. Despite facing the same specter of defamation lawsuits that have plagued other conservative media outlets for pushing debunked election falsehoods, One America News has partnered up with Trump-boosting pillow magnate Mike Lindellwho has been sued by Dominionto air his so-called docu-movies that purportedly prove voting machines flipped millions of votes from Trump to Biden. If you are an admin, please authenticate by logging in again. Occasionally OAN has talent that are eager to move up, but we simply dont have immediate openings in desired positions or our management feels more development time is needed, Herring claimed to The Daily Beast. RATINGS CRASH: CNN Falls Out Of Cable's Top 5 Networks In Prime Time Ratings Free Fall: CNN's Brian Stelter Loses 72% Of Viewers In 2021 CNN, which launched 24-hour news in 1980, had the field to itself until 1996 when both MSNBC and Fox launched. If you dont, your new audience will find another home. Fox . The Newsmax poaching of One America News staffers has come as OAN struggles with an ostensible exodus of talent. Internal numbers from Fox News released on Friday show its catastrophic fall from conservative grace as its political shift to the left has become . Thompson, at Syracuse University, said that at this point, Newsmax is unlikely to topple Fox. Desperate to end the ratings slump, . Where does right-wing media go after being splintered and debased by Source: Nielsen, NPM (12/28/2020-11/28/2021, Live+7 and 11/29/2021-12/12/2021, Live+SD vs. 12/30/2019-11/29/2020, Live+7 and 11/30/2020-12/13/2020, Live+SD) Mon-Sat 8pm-11pm/Sun 7pm-11pm, ad-supported and premium pay networks. One of the 15 former Fox viewers that the Posts Jeremy Barr spoke to said they felt duped.. As in talk radio, the audience is graying, and Newsmax and OAN could have a technological advantage because they came of age during a time of transition that is affecting all forms of conservative media. Crossword; Sudoku; Crossword; Sudoku _____ About Us Newsmax Sees Big Ratings Win Over Fox, CNN Again We are not surprised that other networks target OAN as a goal to reach and look to hire our staff, thinking it might improve their ratings, Herring said in a statement to The Daily Beast.
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